Monthly Tune-Up
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Evaluate the number of pages indexed by the major search
engines
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Evaluate the number of inbound links by the major search
engines
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Evaluate the Google Page Ranking
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Evaluate the Alexa Traffic Statistics
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Evaluate the Hosting companies Statistics
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Verify the Robots.txt file is correctly formatted
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Modify Title line on index page
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Modify Description on index page
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Modify Keywords on index page
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Update Meta Tags dates and other factors
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Change homepage with different color or graphics so visitors
see something has changed
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Spell check the entire website
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Test email on pages
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Update Cougar-magic excel autoresponders content
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Review the Title and Description lines on major pages as they
are displayed in Google
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Verify that there aren't any broken hyperlinks
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Evaluate hits from Classified Ads, Ezines, Directories and
Linking Partners
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Add 3 each more postings/listings to high quality Classified
Ads, Ezines, Directories and Linking Partners
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Backup Website
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Resubmit to search engines but submit to Google, MSN and
Yahoo every other month
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Continuous uptime monitoring
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Maintain secondary website and email system on different host
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Backup of website databases
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Verify that your Outlook personal.pst is not nearing 1.8 gigs
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